AI-Driven Personalization in Smart Urban Digital Ecosystems: Examining Brand Awareness and Consumer Behavioral Response among Gen Z in Jabodetabek Metropolitan Area

Nur DamayantiNon-Scopus18 Juni 2026Afiliasi: ID

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Identifier

OpenAlex: https://openalex.org/W7162948784
DOI: https://doi.org/10.5281/zenodo.20469438